스포츠마케팅 NFL

스포츠마케팅 NFL [스포츠마케팅] NFL.pptx 목차 1.What is NFL? 2.Marketing of NFL 3.Marketing through NFL 4.Analysis & Prospect of NFL 본문 Average 67,000 people watch NFL matches (MLB - 30,000,EPL – 33,000) => NFL earns money by selling TICKETS (Super BowlTicket = at least 2,000$) TV Advertisement Super Bowl Advertisement = about $3,000,000/30 seconds Super Bowl Ads are famous for Creativity Many Companies >> Compete! TV Rights = NFL has MANYMANY FANS over 100,000,000 in America. > So broadcasters want to get TV Rights of NFL!! ESPN and NFL signed their 8-yearagreement. 본문내용 at is NFL? TheNational Football League(NFL) is the highest level of professionalAmerican Football in the United States, and is considered the top professional American football league in the world. What is NFL? History of NFL YEARS EVENTS 1880 W. Camp made play rules > Foundation of Modern Football 1920 Start with National League & 28 Teams 1966 Integration of NFL & AFL > Birth of Super Bowl 1972 참고문헌 http://blog.naver.com/whlovese?Redirect=Log&logNo=140127034201 http://www.youtube.com/watch?v=b75JOPMgzC0 Advertisement Movies http://blog.daum.net/premiere089/25 http://www.wikipedia.org/ http://www.wikiswot.com/SWOT/4_/NFL.html http://kin.naver.com/qna/detail.nhn?d1id=6&dirId=61302&docId=46744634&qb=bmZsIOyXreyCrCDtkZw=&enc=utf8§ion=kin&rank=1&search_sort=0&spq=0&pid=gWFAk35Y7asssvhzigwssc147329&sid=TtnhhAa82U4AAB6TP6Q http://blog.naver.com/whlovese?Redirect=Log&logNo=140127034201- TEXT & IMAGES