2013년 12월 12일 목요일

광고론 현대 YF소나타 마케팅 전략(영문)

광고론 현대 YF소나타 마케팅 전략(영문)
[광고론] 현대 YF소나타 마케팅 전략(영문).pptx


목차
1.Marketing 4P’s
Philosophy
Price
Place
Promotion

2.IMC



본문

The first ‘Grade 2’ on fuel mileage in mid-sized sedans

Before the formal opening ceremony, some of YF photos have been revealed on the Internet


An exhibition at Heyri Artist Valley, stressing“Art of Technology”
“Artists are taken with YF Sonata too.”
“Sonata will inspire me.”An artist said.




본문내용

PROMOTION
PLACE
Marketing 4P
PHILOSOPHY

Philosophy 1
THE Form and function is one.

Philosophy 2
The ultimate beauty is completed with the functions.
Parking Guide System →Convenience when driving in reverse
Dimension Premium Sound System →High-quality sound
A 3-piece panoramic sunroof
Openness and stylish look

Philosophy 3
The greatest performance starts with the shape.
2-liter Theta II MPi ga
 

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